This was the title of a series of four short talks organised by the Stationers' Company - five ICT students from year 12 and I went to it last night. Harrison Lewis reports:
Last Monday five ICT students from year twelve were taken to the magnificent Stationers’ Hall, next to St Pauls in London by Mr Lowndes for a talk on why companies would struggle without a website. We listened to five different speakers express their ideas on the subject. One speaker believed that the older generation used Facebook more than the younger. We all strongly disagreed. Despite this all speakers believed that we are being left behind in modern day technology and that we need to catch up!
Interesting slogans from Bill Murray, of Haymarket Media Group (the company headed by Michael Heseltine, MP for Henley until 2001) included: “a meteorite has hit our business – we have to evolve at a fast pace. It’s survival of the quickest”, and “there’s no recession in digital media”.
Mr Lowndes was named mastermind of the night by Professor Clive Holtham after answering several questions which some thought were unanswerable. The Professor’s talk covered 100,000 years of ICT evolution, from Babylonian clay tablets to the Rank Xerox Alto (the first PC), and looked to the future of mashups, combining technologies and delivery systems.
Another speaker, Richard Withey, who developed The Times Online edition, looked ahead to the last newspaper being published in April 2043 – and more immediately, to online advertising revenue overtaking television in the UK in 2010 or even earlier.
Most quoted website of the evening (after The Times) was PopBitch.Com.
No comments:
Post a Comment